E128 - Being Creative...Made Six Figures from a $9 Membership about Email
The Creative Secrets Behind Liz Wilcox's $9 Email Membership (4,000 Members and growing!)
What if the most creative thing you could do for your business had nothing to do with art — and everything to do with writing a few clever notes? (by notes...I mean emails)
In this episode of Create Today, Beth sits down with Liz Wilcox — the Fresh Princess of Email Marketing — to talk about how creativity isn't just for artists.
Creativity is the secret weapon behind Liz's six-figure business, her $9 email membership with over 4,000 members, and her appearance on Survivor (yes, really).
Here's what you'll discover in this episode:
• How Liz went from RV travel blogger to email marketing powerhouse
• Why she stays creatively...flexible
• The non-negotiable daily rituals
• What fuels her creative output and why she calls these secrets the foundation of her business
• The power of 'thinking about your thinking' (Psssttt... a little metacognition magic here!)
• Why Liz rearranges her office background, switches pen colors daily, and uses a Post-It Note door system to keep her brain energized and celebrating wins
• How she turned a $9 membership into multiple six figures—by leaning into her creativity
• Her Odyssey of the Mind story: how a childhood creative competition shaped the way she runs her entire business today
• Why email is the most creative marketing tool you're not using fully
• How to write emails like pen pal notes your audience actually wants to open
• The advice that changes everything: stop thinking, start doing
• Why action always comes before confidence
🔗 Connect with Liz Wilcox:
Website:
https://lizwilcox.com (look for the hot pink button!)
Instagram: @thelizwilcox
$9 Email Membership:
https://lizwilcox.thrivecart.com/email-marketing-membership
🔗 Connect with Beth Buffington & BDI-Create Today:
Join the Create Today Membership:
https://www.bdi-create.today/offers/2GB9xYBj/checkout
Book a One to One Creative Coaching Session with Beth:
https://www.bdi-create.today/membership_coaching
Discover more about how you can Create-Today!
https://www.bdi-create.today/
Sylva Sessions Monthly Online Creative Wellness Membership:
https://www.bdi-create.today/offers/TYb6qQtg/checkout
Facebook: BDIcreatetoday
LinkedIn: bbbuffington
Pinterest: bdiboss
If this episode sparked something in you, subscribe so you never miss a new conversation.
And share the Create-Today goodness with the people in your life who need to cultivate their creativity...personally or professionally!
Time Stamp:
00:00 Welcome and Intro
02:02 Liz Origin Story
04:31 Flexibility Over Pivoting
06:29 Non Negotiable Rituals
09:25 Permission and Discipline
12:20 Reframing Your Mindset
16:47 Refresh Your Workspace
20:56 Celebrate Small Wins
23:11 Creativity Builds Confidence
27:58 Odyssey of the Mind
30:43 Survivor and Email Fun
34:48 Take Action Advice
36:48 Where to Find Liz
41:46 Final Takeaways